Taco Bell kicked off 2025 with a special offer for its customers: a new value menu featuring the full flavor of its popular tacos, aiming to support consumers’ budgets amidst rising inflation.
The offer includes Luxe Cravings Boxes, which first appeared in June last year but have been enhanced to provide customers with new and improved flavors. Here’s what we know about this new value menu.
What is Taco Bell’s new value menu?
This year, the fast-food chain will add three Luxe Cravings Boxes to its menu:
- Classic Luxe Cravings Box: Includes a Beefy 5-Layer Burrito, a Crunchy Taco, Cinnamon Twists, and a medium fountain drink.
- Supreme Luxe Cravings Box: Features a Chicken Chalupa Supreme, a Beefy 5-Layer Burrito, a Crunchy Taco, fries with nacho cheese sauce, and a medium fountain drink.
- Discovery Luxe Cravings Box: Contains a Doritos Locos Taco, a Crunchy Taco, Cinnamon Twists, and a medium fountain drink.
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How much does Taco Bell’s new value menu cost?
- Classic Luxe Cravings Box: $5
- Supreme Luxe Cravings Box: $7
- Discovery Luxe Cravings Box: $9
When will Taco Bell’s new value menu be available?
The new Luxe Cravings Boxes will be available starting January 16 and will remain on the menu until early June this year.
How to get free food at Taco Bell?
Taco Bell continues to delight its customers, who can earn free food through the official app. Simply participate in the Manifestmas survey, where you’ll share your goals for 2025. By completing the survey, you’ll receive one of the following rewards:
- 2 Cravings Value menu items for the price of 1
- Cantina Chicken Bowl for $5
- 2 free Cinnabon Delights with a minimum purchase of $5
- Free crunchy or soft taco with a minimum purchase of $5
- Medium fountain drink for $0.50
This offer is only available until January 13!
How to get free deliveries at Taco Bell?
Through the Taco Bell Rewards program, customers can get the Delivery Lover’s Pass, which grants free delivery on one order per day. Hurry and claim yours! It’s only available until January 12.
The official app allows you to earn points with every eligible order, offering rewards in the form of free food. Access exclusive deals available only through the app and place your taco orders for delivery or pickup.
Can Taco Bell rewards be used in-store?
Rewards earned through free registration are valid for 14 days from issuance and can only be redeemed via the mobile app. They are applicable to orders for in-store pickup or drive-thru at participating locations in the United States and are subject to availability.
Does Taco Bell offer free food on your birthday?
Only active app users can access the free birthday food offer. This promotion is valid for 14 days following the birthday registered during sign-up. Rewards members can redeem this offer by scanning their Taco Bell Rewards app when placing their order.
Is Taco Bell healthy?
Compared to other fast-food chains, Taco Bell provides a broader selection of nutritious options for its customers. Many of these items are high in protein and fiber, which help you stay full for longer.
Who owns Taco Bell in the United States?
Taco Bell is owned by Yum Brands Inc., a restaurant company that also operates fast-food chains Pizza Hut and KFC. Based in Louisville, Kentucky, Yum Brands traces its roots back to PepsiCo, which entered the restaurant industry in 1977 by acquiring Pizza Hut.
