Starbucks has surprised its customers with the announcement of the launch of a special Snoopy collection in collaboration with Peanuts. This exclusive product line, which includes cups, mugs, and tumblers, will be available starting March 25 in Mexico, Latin America, and the Caribbean. Additionally, Starbucks Rewards members will have access to special benefits and enjoy the new Joe Kind Snoopy Oatmilk Chocolate & Caramel Frappuccino, a limited-edition beverage.
The arrival of this collection has sparked a great conversation on social media and has become a trending topic on Google, as Starbucks fans are eager to know all the details about the designs and availability of these products.
This launch comes at a significant moment, as Snoopy will celebrate his 75th anniversary in 2025. The alliance between Starbucks and Peanuts aims to pay tribute to this iconic character, who has been a part of popular culture for decades.
This is not the first time that Starbucks and Peanuts have collaborated on a collection. In 2022, an exclusive line was launched in Japan, where Snoopy and his friends appeared wearing the iconic Starbucks green apron, enjoying the brand’s signature beverages. That collection was a huge success and sold out within hours, indicating that the new line may experience similar demand.
Will this collection be available in the United States?
Despite the great excitement generated in Latin America and the Caribbean, fans in the United States are wondering whether this collection will also be available in their country. So far, Starbucks has not confirmed its release in the U.S., sparking a debate on social media about the possibility of these products being exclusively available in the Latin American market.
However, given the success of previous collections, it is not ruled out that Starbucks may expand this line to other regions.
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Who is Joe Kind Snoopy?
This collaboration introduces a special version of Snoopy called Joe Kind Snoopy, inspired by the idea that small gestures can make a big difference. The theme of this campaign revolves around values such as friendship, love, and generosity.
Joe Kind Snoopy, which references Joe Cool (one of the beloved beagle’s alter egos), will be featured not only on Starbucks’ exclusive products but also in digital activations and social media content, reminding the community that kindness multiplies when shared.
What is the new Starbucks Frappuccino inspired by Snoopy?
One of the most anticipated launches of this collaboration is the Joe Kind Snoopy Oatmilk Chocolate & Caramel Frappuccino, a beverage designed to convey the warmth and generosity that define Snoopy. This Frappuccino combines oat milk with chocolate and caramel, creating an irresistible option for Starbucks lovers.
Whether shared with friends or enjoyed as a special treat, this Frappuccino aims to turn every sip into a memorable experience.
What products are included in the Starbucks x Peanuts collection?
The special Starbucks x Peanuts collection features a variety of products with exclusive designs of Snoopy and his friends. Customers will find:
- Mugs with Peanuts and Starbucks-themed illustrations.
- Tumblers decorated with iconic characters and phrases.
- Accessories inspired by friendship and gratitude.
The designs have been carefully created to reflect the essence of Peanuts and the love for coffee.
When and where can the collection be purchased?
Starting March 25, Starbucks customers in Mexico, Latin America, and the Caribbean will be able to purchase the Peanuts x Starbucks collection products at selected stores. Due to the high demand these limited editions usually have, it is recommended to stay tuned to Starbucks’ social media channels and visit stores early to secure a purchase.
Without a doubt, this collaboration between Starbucks and Peanuts promises to bring joy to fans of both brands, reminding everyone that happiness can also be found in the little details of life.