
Easter is getting closer, and Paris Baguette knows it. That’s why the bakery chain has decided to celebrate this special occasion with a brand-new seasonal collection—perfect for sharing with your loved ones and bringing along as dessert for the traditional Easter dinner. Here’s everything you need to know.
What’s included in Paris Baguette’s new Easter collection?
The bakery chain has launched four new desserts that chocolate lovers are sure to enjoy. Here they are:
- Easter Basket Chocolate Chiffon Cake: A chocolate chiffon cake filled with chocolate mousse and a surprise of hidden sprinkles, topped with caramel-covered chocolate eggs.
- Easter Bunny Strawberry Banana Cake: A bunny-shaped roll cake with strawberry and banana flavors, covered in buttercream and a layer of shredded coconut.
- Easter Egg Mochi Donut: A mochi donut coated in white chocolate, decorated with caramel-covered chocolate eggs and sprinkles.
- Easter Egg King Cream Donut: A King Cream donut filled with vanilla custard, topped with white chocolate and adorned with caramel-covered chocolate eggs and sprinkles.
When will Paris Baguette’s Easter collection be available?
It’s already available! You can pick up your favorite dessert at any Paris Baguette location. But hurry—these treats will only be on the menu until April 20.
What is PB Rewards?
PB Rewards is Paris Baguette’s loyalty program. Members earn points with every transaction—including online orders, mobile app purchases, and in-store visits. You earn 1 point for every $1 spent, which can be saved up and redeemed for free items like cakes, drinks, and more.
When you sign up on the app, you’ll get a free cake with your first purchase, along with exclusive monthly offers for PB Rewards members. You can also complete in-app challenges to earn bonus points and free gifts. Points are valid for 180 days from the date they are earned.
To redeem points in-store, just present your QR code from the app. You’ll find it under the “Earn/Redeem” button in the Rewards section. For online orders, make sure you’re logged into your PB Rewards account at checkout.
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Reward tiers include:
- 75 points: Free cake slice, donut, cookie, ice cream, or hot coffee/tea
- 125 points: Free shareable bread
- 150 points: Free specialty drink
- 200 points: Free slice of cake
- 300 points: Free salad, sandwich, or wrap
- 500 points: Free roll cake
- 750 points: Free whole cake
About Paris Baguette
With an ambitious goal of reaching 1,000 bakery cafés in the U.S. by 2030, Paris Baguette aims to revive the neighborhood bakery café as a vibrant hub of community life. The brand is known for offering expertly crafted baked and fermented treats, while creating warm, memorable experiences through friendly service, quality craftsmanship, and strong community connections.
To Paris Baguette, being a neighborhood bakery means genuinely caring for the people around them and finding ways to make a real impact. This commitment comes to life through their “Love Baked In” programs—charitable initiatives that support and uplift local communities.
Thanks to its focus on delivering unique customer experiences and building strong relationships with franchise partners, Paris Baguette has become a standout in the hospitality industry.