Sanrio and Fender have joined forces in a collaboration aimed at winning over both musicians and fans of kawaii design. As part of the celebration for Hello Kitty’s 50th anniversary, the iconic guitar brand has launched a special edition of its legendary Stratocaster, merging Hello Kitty’s aesthetics with Fender’s signature quality and sound.
This lineup includes a pink Stratocaster electric guitar, a luxury gig bag, hoodies, and t-shirts with exclusive designs. The collection is designed for those who want to stand out on stage or simply take their love for Hello Kitty to a new level.
What are the features of the Hello Kitty Stratocaster guitar?
The star of this collaboration is the Hello Kitty x Fender Pink Stratocaster Guitar, a guitar that combines the iconic Stratocaster design with exclusive Hello Kitty details. Key features include:
- Exclusive design: The body, headstock, and pickguard are decorated with Hello Kitty graphics.
- Powerful sound: Features a Fender-designed humbucker pickup that delivers a versatile and powerful tone.
- Comfort and playability: Its “C”-shaped neck and glossy finish ensure a smooth and comfortable playing experience.
- Vintage tuners: Provide a classic style and ensure tuning stability.
- Exclusive accessories: Includes a luxury gig bag with a Hello Kitty design.
This model is available for $499.99 USD with a purchase limit of two units per customer.
What other accessories are included in the Fender x Hello Kitty collection?
To complement the experience, the collection also includes a series of accessories and apparel inspired by Hello Kitty. Highlights include:
Hello Kitty x Fender Electric Guitar Gig Bag
- Pink design with Hello Kitty’s image on the outer pocket.
- Made of 600 Denier polyester for increased durability.
- Padded interior with 20mm soft microfiber to protect the guitar.
- Adjustable, ergonomic backpack-style straps.
- Pockets for storing accessories like picks, strings, and tools.
- Price: $139.99 USD.
Hello Kitty x Fender Hoodie
- White hoodie with a pink Fender x Hello Kitty logo on the front and a special Hello Kitty design on the sleeve.
- Made of premium fleece for extra comfort.
- Available in unisex sizes from S to XL.
- Price: $69.99 USD.
Hello Kitty x Fender T-Shirts
Available in two models:
- Black t-shirt with white Fender x Hello Kitty logo.
- White t-shirt with the logo on the sleeve.
- Both made from 100% soft-spun cotton.
- Price: $32.99 USD.
What is Fender’s history and why is this collaboration special?
Fender is one of the most iconic brands in music history. Founded in 1946 by Leo Fender in Fullerton, California, the company revolutionized the electric instrument market with the creation of the Telecaster, Stratocaster, and Precision Bass.
Since then, it has been the choice of legendary musicians such as Jimi Hendrix, Eric Clapton, and John Mayer. Its reputation for quality and durability has made it a benchmark in the music industry.
This is not the first time Fender has collaborated with Hello Kitty. In the 2000s, Squier (a Fender subsidiary) released a special edition of Hello Kitty guitars, which are now considered collector’s items. However, the new Fender x Hello Kitty Pink Stratocaster takes quality and design to the next level, making it a must-have for fans and musicians alike.
ALSO READ. H&M launches a collection inspired by The White Lotus and this is what it looks like
Where to buy the Fender x Hello Kitty collection?
The Fender x Hello Kitty collection is available on the Sanrio and Fender online stores, though due to high demand, some items like t-shirts and hoodies are already low in stock.
Each item has a purchase limit of two units per order to ensure that more people can enjoy this special edition.
Why is Hello Kitty’s brand called Sanrio?
The name “Sanrio” reflects the company’s philosophy of connecting people like a river flowing from the mountains to the sea. Shintaro Tsuji, Sanrio’s founder, believed in the power of communication and friendship and wanted his company to be a bridge that brought people together through products that conveyed positive emotions.
“Sanrio was established with the desire to build a peaceful culture along riverbanks, where humans are said to have started building their homes. The hope was to create a community of people who could live in harmony and consideration for one another.”
YOU MAY ALSO LIKE:Â Cuteness alert! Kuromi plush, under $179 pesos on Amazon
“By offering a variety of social, communication, and gift products—including greeting cards, music, videos, books, and live entertainment to foster friendship—we hope to expand the circle of friendship and goodwill to every corner of the world, like water flowing through the world’s rivers,” explained Shintaro Tsuji on the origins of Sanrio.
