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Expanded Trade War Sends Shockwaves through US Travel, Tour Operators, and Consumer Markets
Donald Trump’s second presidency began on January 20, 2025, marking the start of what The Economist has dubbed the “Trump Doctrine.” This geopolitical and ideological
Las marcas se apegan a sus valores y metas para mantener su autenticidad, ya que buscan conectar con los consumidores con algunas estrategias de impacto en medios digitales.
In the intricate landscape of automotive branding, Jaguar has emerged as a provocative protagonist, orchestrating a transformation that transcends mere visual identity and delves into
In today’s digital world, the line between influencers and creators is increasingly blurred, yet understanding their distinct approaches is vital. This was the focus of
The German brand launches a new sub-brand in China, betting on a localized approach and the consumer’s preference for technology
The dream of fame, influence, and financial success has emerged recently, especially among younger generations. For many, the path to such aspirations lies online as
Influencer marketing in the United States has grown exponentially over the past decade, transitioning from a niche strategy to an essential part of many brands’
Generation Z, defined as individuals born from 1997 onwards, is reshaping the beauty industry in the United States. Their distinct preferences and behaviors drive significant
In a bold display of advertising ingenuity, Coca-Cola has launched a campaign in Norway that transcends conventional marketing boundaries, masterfully fusing Mexican tacos with Scandinavian
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