
Subscribe to Merca2.0 and access more than 3,500 exclusive articles for subscribers. Click Here
Subscribe to Merca2.0. Click Here
After many years of directing its marketing attention to lodging and traveler destinations, Hilton has embarked on a new marketing strategy dubbed For the Stay.
Las nuevas memorias de Jennette McCurdy, “I’m Glad My Mom Died” han provocado que resurjan las acusaciones en contra de Nickelodeon.
Netflix’s search for an advertising partner has come to an end. The streaming giant has selected Microsoft as its ad tech and sales partner
The ongoing inflation has significantly affected brand advertising strategies, their outcome, and ad spend in general. Â Merkle is a technology and data-driven customer experience
Google Ads through its Diagnostic Insights is giving advertisers a better understanding of the diagnostic issues affecting their Ad campaign performance and recommending tailored solutions.
Brand safety is Tiktok’s highest priority for the billions of people who use its platform. The social network has invested in technologies, policies, products, features,
On average, people unlock their phones 110 times daily for messaging, calls, or checking the time. That means that in a day, people get to
Netflix está renegociando los contratos actuales con los estudios de Hollywood para poder mostrar publicidad en su plataforma, pero no es sencillo. Se demora el nuevo plan del servicio de streaming.
Cinema ads convey strong messages to a seated, attentive movie-going audience. They appear on the screen before a theater’s audience. The Ads are big, visually
Crypto ads have reduced significantly of late. It’s a strategic measure that the concerned companies have taken to cut down on costs and maximize returns.Â
You don't have credit card details available. You will be redirected to update payment method page. Click OK to continue.