
LSU’s historic win over Iowa in the Women’s March Madness final set a new viewership record for NCAA women’s basketball games, with 9.9 million viewers
Frito-Lay and Quaker opened a Greenhouse Learning Center to test, measure, and analyze compostable packaging to speed up innovation and meet their packaging goals. The
E-commerce revenue in the US is projected to reach $1,563 billion by 2027, a significant increase of almost 275% over the course of a decade.
Havas Media Group has recently acquired a majority stake in Noise Digital, a renowned media performance and data analytics agency located in Vancouver, Canada.
Christian Rätsch has been appointed as the new CEO of BBDO Group Germany, effective from April 2023.
WPP, a world-renowned marketing communications company, has acquired Obviously, a technology-led social influencer marketing agency based in New York, expanding its capabilities in digital marketing.
Havas Play is founded on the belief that activating where consumer passions are at play drives more meaningful engagement and increased purchase.
Kellogg Company reveals new names for its separated businesses, with a focus on global snacking and North American cereal markets
Frankfurt-based 3K will join WPP’s Hill+Knowlton Strategies, advancing the company’s growth in the global healthcare sector
Marketing and technology have been great friends for the better part of the last 15 years. It seems it will be more critical in the
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