Apple es la empresa mĆ”s importante del mundo de acuerdo con BrandZ, y sin duda no existirĆa de nos ser por un personaje clave en su historia: Steve Jobs, quien en conjunto con su amigo Steve Wozniak fundaron Apple en una mĆtica cochera de California. Ahora, Tim Cook, el actual CEO de Apple ha compartido un mail a los empleados de la empresa para recordar a Steve Jobs a cuatro aƱos de su muerte.
Notas relacionadas:
5 ejemplos de cĆ³mo Tim Cook estĆ” destruyendo el legado de Steve Jobs
La nueva sede de Apple en California, desde un drone
10 canciones que Steve Jobs solĆa escuchar para estimular su creatividad
De acuerdo con el ranking anual de BrandZ, Apple se posiciona en el primer lugar de la lista de las marcas mĆ”s importantes del mundo, con un valor estimado de 247,000 millones de dĆ³lares, por encima de otras empresas del Ć”rea tecnolĆ³gica como Microsoft o Google.
Steve Jobs no fue un ingeniero o programador, no diseĆ±Ć³ personalmente las tarjetas madres, como Steve Wozniak, pero fue quien consiguiĆ³ dotar a Apple de la personalidad que mantiene hasta el dĆa de hoy: una empresa que se preocupa por la calidad y el diseƱo de sus productos, y que ofrece una calidad premium.
Y a pesar de que el actual CEO de la empresa estĆ” tomando un rumbo un tanto distinto a las decisiones y acciones que Steve Jobs emprendiĆ³ al frente de Apple, Tim Cook reconocer el papel de Jobs como la mĆ”xima autoridad e inspiraciĆ³n para trabajar en Apple, por lo que ha escrito una carta que circula de forma interna entre los empleados de la compaƱĆa y que The Tepegraph se ha encargado de difundir:
Team,
Today marks four years since Steve passed away. On that day, the world lost a visionary. We at Apple lost a leader, a mentor, and many of us lost a dear friend.
Steve was a brilliant person, and his priorities were very simple. He loved his family above all, he loved Apple, and he loved the people with whom he worked so closely and achieved so much.
Each year since his passing, I have reminded everyone in the Apple community that we share the privilege and responsibility of continuing the work Steve loved so much.
What is his legacy? I see it all around us: An incredible team that embodies his spirit of innovation and creativity. The greatest products on earth, beloved by customers and empowering hundreds of millions of people around the world. Soaring achievements in technology and architecture. Experiences of surprise and delight. A company that only he could have built. A company with an intense determination to change the world for the better.
And, of course, the joy he brought his loved ones.
He told me several times in his final years that he hoped to live long enough to see some of the milestones in his childrenās lives. I was in his office over the summer with Laurene and their youngest daughter. Messages and drawings from his kids to their father are still there on Steveās whiteboard.
If you never knew Steve, you probably work with someone who did or who was here when he led Apple. Please stop one of us today and ask what he was really like. Several of us have posted our personal remembrances on AppleWeb, and I encourage you to read them.
Thank you for honoring Steve by continuing the work he started, and for remembering both who he was and what he stood for.Tim
De esta forma, el dĆa de hoy se conmemora la partida de uno de los visionarios mĆ”s importantes de nuestro tiempo, y uno de los principales causantes de la revoluciĆ³n que los smartphone han provocado en nuestra forma de consumir, de comunicarnos, y en general, de vivir.