Internacional.- Con un total de 4 mil 470 piezas registradas procedentes de 75 países, Latinoamerica obtuvo 123 nominaciones de Brasil, Argentina, México, Guatemala, Chile y Colombia. Esta categoría tiene como objetivo calificar la publicidad publicada en medios como periódicos, revistas y semanarios.
Un dato curioso es que durante la edición 2013 del Festival el Grand Prix de esta categoría fue otrogado a una campaña que promovía el iPad mini, la cual argumentaba que el impreso estaba en declive. Sin embargo, este rubro demuestra todo lo contrario con la creatividad de sus piezas.
A continuación te presentamos el shortlist de Press de Latinoamerica.
| Campaña | Cliente | Producto | Agencia | País |
|---|---|---|---|---|
| LINGERIE | BENDITO FRIO | FROZEN FOOD | DIM & CANZIAN São Paulo | BRAZIL |
| VIDEO GAME | BENDITO FRIO | FROZEN FOOD | DIM & CANZIAN São Paulo | BRAZIL |
| PIG | DE CABRON | PEPPER | AFRICA São Paulo | BRAZIL |
| LITTLE GIRL | FREDDO | ICE CREAM | Y&R SÃO PAULO | BRAZIL |
| MATHEMATICS | CACAU SHOW | CHOCOLATE MIAU | LEW’LARA\TBWA São Paulo | BRAZIL |
| PAINTING | CACAU SHOW | CHOCOLATE MIAU | LEW’LARA\TBWA São Paulo | BRAZIL |
| JUDITE | TEKBOND | SUPER GLUE | WUNDERMAN BRAZIL São Paulo | BRAZIL |
| NOEMIA | TEKBOND | SUPER GLUE | WUNDERMAN BRAZIL São Paulo | BRAZIL |
| MIRTES | TEKBOND | SUPER GLUE | WUNDERMAN BRAZIL São Paulo | BRAZIL |
| MASTURBATION | PHILIPS WALITA / INSINUANTE.COM | AUTO COOL IRON | REVOLUTION BRASIL Salvador – Bahia | BRAZIL |
| XEROX | PHILIPS WALITA / INSINUANTE.COM | AUTO COOL IRON | REVOLUTION BRASIL Salvador – Bahia | BRAZIL |
| FETICHE | PHILIPS WALITA / INSINUANTE.COM | AUTO COOL IRON | REVOLUTION BRASIL Salvador – Bahia | BRAZIL |
| WOMAN | ADCOS COSMETICS | ANTI-AGING CREAM | REVOLUTION BRASIL Salvador – Bahia | BRAZIL |
| MAN | ADCOS COSMETICS | ANTI-AGING CREAM | REVOLUTION BRASIL Salvador – Bahia | BRAZIL |
| ROAD | BAYER BRASIL | FLANAX | ALMAPBBDO São Paulo | BRAZIL |
| CARPET – WINE | BAYER BRASIL | CAFIASPIRIN | ALMAPBBDO São Paulo | BRAZIL |
| CAR -VASE | BAYER BRASIL | CAFIASPIRIN | ALMAPBBDO São Paulo | BRAZIL |
| SALVADOR | SÃO PAULO ALPARGATAS | HAVAIANAS | ALMAPBBDO São Paulo | BRAZIL |
| RIO | SÃO PAULO ALPARGATAS | HAVAIANAS | ALMAPBBDO São Paulo | BRAZIL |
| BABY SELFIE SAWYER | CARTA BRANCA | BABY CLOTHES | AFRICA São Paulo | BRAZIL |
| BABY SELFIE KIM | CARTA BRANCA | BABY CLOTHES | AFRICA São Paulo | BRAZIL |
| NEW YORK | FLYING PET | FLYING PET SITE | Y&R SÃO PAULO | BRAZIL |
| PARIS | FLYING PET | FLYING PET SITE | Y&R SÃO PAULO | BRAZIL |
| BORA BORA | FLYING PET | FLYING PET SITE | Y&R SÃO PAULO | BRAZIL |
| TO ISTANBUL | JEEP | JEEP RENEGADE TURBODIESEL | LEO BURNETT TAILOR MADE São Paulo | BRAZIL |
| TO BARCELONA | JEEP | JEEP RENEGADE TURBODIESEL | LEO BURNETT TAILOR MADE São Paulo | BRAZIL |
| SÃO PAULO | AUDI BRASIL | A6 ALLROAD WITH TFSI ENGINE | ALMAPBBDO São Paulo | BRAZIL |
| TOKYO | AUDI BRASIL | A6 ALLROAD WITH TFSI ENGINE | ALMAPBBDO São Paulo | BRAZIL |
| MEXICO CITY | AUDI BRASIL | A6 ALLROAD WITH TFSI ENGINE | ALMAPBBDO São Paulo | BRAZIL |
| HYDRANT | MITSUBISHI MOTORS | ALL NEW OUTLANDER WITH REARVIEW CAMERA | AFRICA São Paulo | BRAZIL |
| BUSH | MITSUBISHI MOTORS | ALL NEW OUTLANDER WITH REARVIEW CAMERA | AFRICA São Paulo | BRAZIL |
| GRANDMA | VOLKSWAGEN DO BRASIL | TOUAREG WITH 4 ZONE CLIMATE CONTROL | ALMAPBBDO São Paulo | BRAZIL |
| BROKE UP | VOLKSWAGEN DO BRASIL | TOUAREG WITH 4 ZONE CLIMATE CONTROL | ALMAPBBDO São Paulo | BRAZIL |
| MOVE OUT | VOLKSWAGEN DO BRASIL | TOUAREG WITH 4 ZONE CLIMATE CONTROL | ALMAPBBDO São Paulo | BRAZIL |
| TRAILER | VOLKSWAGEN DO BRASIL | ACC SYSTEM | ALMAPBBDO São Paulo | BRAZIL |
| WOOD | VOLKSWAGEN DO BRASIL | ACC SYSTEM | ALMAPBBDO São Paulo | BRAZIL |
| ROCK | VOLKSWAGEN DO BRASIL | ACC SYSTEM | ALMAPBBDO São Paulo | BRAZIL |
| ICE CREAM STORE | MAN LATIN AMERICA | VOLKSWAGEN TRUCKS | ALMAPBBDO São Paulo | BRAZIL |
| FISH MARKET | MAN LATIN AMERICA | VOLKSWAGEN TRUCKS | ALMAPBBDO São Paulo | BRAZIL |
| FLOWER BOUTIQUE | MAN LATIN AMERICA | VOLKSWAGEN TRUCKS | ALMAPBBDO São Paulo | BRAZIL |
| FRANCE | EDITORA TODAS AS CULTURAS | TOP DESTINOS | ALMAPBBDO São Paulo | BRAZIL |
| GERMANY | EDITORA TODAS AS CULTURAS | TOP DESTINOS | ALMAPBBDO São Paulo | BRAZIL |
| SPAIN | EDITORA TODAS AS CULTURAS | TOP DESTINOS | ALMAPBBDO São Paulo | BRAZIL |
| TWENTY THOUSAND LEAGUES UNDER THE SEA | SARAIVA | BOOKS | F.BIZ São Paulo | BRAZIL |
| METAMORPHOSIS | SARAIVA | BOOKS | F.BIZ São Paulo | BRAZIL |
| TREASURE ISLAND | SARAIVA | BOOKS | F.BIZ São Paulo | BRAZIL |
| THE LITTLE PRINCE | SARAIVA | BOOKS | F.BIZ São Paulo | BRAZIL |
| WAR AND PEACE | SARAIVA | BOOKS | F.BIZ São Paulo | BRAZIL |
| DALAI LAMA X WARREN BUFFETT | FORBES | FORBES MAGAZINE | OGILVY BRASIL São Paulo | BRAZIL |
| MADRE TERESA X BILL GATES | FORBES | FORBES MAGAZINE | OGILVY BRASIL São Paulo | BRAZIL |
| BILL CLINTON | GETTY IMAGES | 20 YEARS OF GETTY IMAGES | ALMAPBBDO São Paulo | BRAZIL |
| SCARLET JOHANSSON | GETTY IMAGES | 20 YEARS OF GETTY IMAGES | ALMAPBBDO São Paulo | BRAZIL |
| PRINCE WILLIAM | GETTY IMAGES | 20 YEARS OF GETTY IMAGES | ALMAPBBDO São Paulo | BRAZIL |
| SWEATER | ABRINQ FOUNDATION – SAVE THE CHILDREN | INSTITUTIONAL | LEW’LARA\TBWA São Paulo | BRAZIL |
| BLUE DRESS | ABRINQ FOUNDATION – SAVE THE CHILDREN | INSTITUTIONAL | LEW’LARA\TBWA São Paulo | BRAZIL |
| PULLOVER | ABRINQ FOUNDATION – SAVE THE CHILDREN | INSTITUTIONAL | LEW’LARA\TBWA São Paulo | BRAZIL |
| THE HIV POSITIVE AD | GIV (LIFE SUPPORT GROUP) | CORPORATE | OGILVY BRASIL São Paulo | BRAZIL |
| CHILDREN I | CEPIA | HUMAN RIGHTS – CHILD SLAVE LABOUR | AFRICA São Paulo | BRAZIL |
| CHILDREN II | CEPIA | HUMAN RIGHTS – CHILD SLAVE LABOUR | AFRICA São Paulo | BRAZIL |
| CHILDREN III | CEPIA | HUMAN RIGHTS – CHILD SLAVE LABOUR | AFRICA São Paulo | BRAZIL |
| BLIND SPOT CHILD | SINGULARES | NGO – AGAINST ALCOOL | F.BIZ São Paulo | BRAZIL |
| BLIND SPOT BRIDGE | SINGULARES | NGO – AGAINST ALCOOL | F.BIZ São Paulo | BRAZIL |
| BLIND SPOT BIKE | SINGULARES | NGO – AGAINST ALCOOL | F.BIZ São Paulo | BRAZIL |
| CREEPY SANTA I | PÃO DOS POBRES FOUNDATION | CHARITY | DDB BRASIL São Paulo | BRAZIL |
| CREEPY SANTA II | PÃO DOS POBRES FOUNDATION | CHARITY | DDB BRASIL São Paulo | BRAZIL |
| CREEPY SANTA III | PÃO DOS POBRES FOUNDATION | CHARITY | DDB BRASIL São Paulo | BRAZIL |
| LUNG | BENEFICIÊNCIA PORTUGUESA HOSPITAL | ORGAN DONATION | DDB BRASIL São Paulo | BRAZIL |
| HEART | BENEFICIÊNCIA PORTUGUESA HOSPITAL | ORGAN DONATION | DDB BRASIL São Paulo | BRAZIL |
| THE HIV POSITIVE AD | GIV (LIFE SUPPORT GROUP) | CORPORATE | OGILVY BRASIL São Paulo | BRAZIL |
| SALVADOR | SÃO PAULO ALPARGATAS | HAVAIANAS | ALMAPBBDO São Paulo | BRAZIL |
| RIO | SÃO PAULO ALPARGATAS | HAVAIANAS | ALMAPBBDO São Paulo | BRAZIL |
| ENERGIL GRANDMOTHER | EMS | MULTIVITAMIN | WE São Paulo | BRAZIL |
| TIGER | MP WINES / BODEGAS SALENTEIN | WINE | NIñA Buenos Aires | ARGENTINA |
| FOX | MP WINES / BODEGAS SALENTEIN | WINE | NIñA Buenos Aires | ARGENTINA |
| BEAR | MP WINES / BODEGAS SALENTEIN | WINE | NIñA Buenos Aires | ARGENTINA |
| BUSINESS DINNER | PROCTER & GAMBLE | TIDE | DEL CAMPO SAATCHI & SAATCHI Buenos Aires | ARGENTINA |
| GIRL | PROCTER & GAMBLE | TIDE | DEL CAMPO SAATCHI & SAATCHI Buenos Aires | ARGENTINA |
| LEAD ROLE | PROCTER & GAMBLE | TIDE | DEL CAMPO SAATCHI & SAATCHI Buenos Aires | ARGENTINA |
| VIDEO CONFERENCE | PROCTER & GAMBLE | TIDE | DEL CAMPO SAATCHI & SAATCHI Buenos Aires | ARGENTINA |
| PARROT | DOS EN UNO | LOLLIPOP | PROLAM Y&R Santiago | CHILE |
| RAKE | DOS EN UNO | LOLLIPOP | PROLAM Y&R Santiago | CHILE |
| BEES | DOS EN UNO | LOLLIPOP | PROLAM Y&R Santiago | CHILE |
| ROCKSTAR | X SENSE MEN | X SENSE MEN DE ALL NUTRITION | PROLAM Y&R Santiago | CHILE |
| SAILOR | X SENSE MEN | X SENSE MEN DE ALL NUTRITION | PROLAM Y&R Santiago | CHILE |
| FIGHTER | X SENSE MEN | X SENSE MEN DE ALL NUTRITION | PROLAM Y&R Santiago | CHILE |
| MARRIAGE | VTR INTERNET | WI-FI RANGE EXTENDERS | SIMPLE Santiago | CHILE |
| ITCH | VTR INTERNET | WI-FI RANGE EXTENDERS | SIMPLE Santiago | CHILE |
| DAD 1 | UNICEF | UNICEF | OGILVY & MATHER CHILE Santiago | CHILE |
| DAD 2 | UNICEF | UNICEF | OGILVY & MATHER CHILE Santiago | CHILE |
| WEAK | UNICEF | CORP | PROLAM Y&R Santiago | CHILE |
| FATTY | UNICEF | CORP | PROLAM Y&R Santiago | CHILE |
| NERD | UNICEF | CORP | PROLAM Y&R Santiago | CHILE |
| BEDROOM | UNE TELECOMUNICACIONES | HOME + INSURANCE UNE | TBWA\COLOMBIA Bogota | COLOMBIA |
| LIBRARY | UNE TELECOMUNICACIONES | HOME + INSURANCE UNE | TBWA\COLOMBIA Bogota | COLOMBIA |
| SUBMARINE | HASBRO | PLAY DOH | DDB COLOMBIA Bogotá | COLOMBIA |
| TANK | HASBRO | PLAY DOH | DDB COLOMBIA Bogotá | COLOMBIA |
| SCHOOL BUS | HASBRO | PLAY DOH | DDB COLOMBIA Bogotá | COLOMBIA |
| YELLOW LANTERN | PELIKAN AMERICAS | HIGHLIGHTERS | OGILVY GUATEMALA | GUATEMALA |
| AUSTRALIA & NEW ZEALAND | DORMIMUNDO | INDEPENDENT ADJUSTABLE BED | MADE Mexico City | MEXICO |
| COLOMBIA & VENEZUELA | DORMIMUNDO | INDEPENDENT ADJUSTABLE BED | MADE Mexico City | MEXICO |
| PUERTO RICO & CUBA | DORMIMUNDO | INDEPENDENT ADJUSTABLE BED | MADE Mexico City | MEXICO |
| 1 BOYFRIEND | GARNIER | NUTRISSE | PUBLICIS MEXICO Mexico City | MEXICO |
| 2 JOB | GARNIER | NUTRISSE | PUBLICIS MEXICO Mexico City | MEXICO |
| 3 BIG GIRL | GARNIER | NUTRISSE | PUBLICIS MEXICO Mexico City | MEXICO |
| HOT DOG COMBO | BAYER | ALKA SELTZER | BBDO MEXICO | MEXICO |
| RISOTTO POMODORO | BAYER | ALKA SELTZER | BBDO MEXICO | MEXICO |
| DOG’S NUTRITIONAL PYRAMID | MARS PETCARE MÉXICO | PEDIGREE | BBDO MEXICO | MEXICO |
| GOLDEN | MARS | PEDIGREE | BBDO MEXICO | MEXICO |
| GREAT DANE | MARS | PEDIGREE | BBDO MEXICO | MEXICO |
| ENDURO | BMW | ENDURO HELMET | PUBLICIS MEXICO Mexico City | MEXICO |
| RACE | BMW | RACE HELMET | PUBLICIS MEXICO Mexico City | MEXICO |
| LEGEND | BMW | LEGEND HELMET | PUBLICIS MEXICO Mexico City | MEXICO |
| POKER | TERRA | TRAVEL AND TOURISM | DDB MEXICO Mexico City | MEXICO |
| MARLON AND LUIS | MEXICAN INSURANCE ASSOCIATION | HEALTH INSURANCES | OGILVY & MATHER Mexico City | MEXICO |
| ALFREDO AND MATEO | MEXICAN INSURANCE ASSOCIATION | HEALTH INSURANCES | OGILVY & MATHER Mexico City | MEXICO |
| ANA AND GLORIA | MEXICAN INSURANCE ASSOCIATION | HEALTH INSURANCES | OGILVY & MATHER Mexico City | MEXICO |
| KID | MINI | DON’T TEXT AND DRIVE | PUBLICIS MEXICO Mexico City | MEXICO |
| TEENNAGER | MINI | DON’T TEXT AND DRIVE | PUBLICIS MEXICO Mexico City | MEXICO |
| RUSH HOUR | NESTLÉ | NESCAFÉ | MARCEL Mexico City | MEXICO |
| MORNING AT THE OFFICE | NESTLÉ | NESCAFÉ | MARCEL Mexico City | MEXICO |
| COLLEGE SURVIVOR | NESTLÉ | NESCAFÉ | MARCEL Mexico City | MEXICO |
