Internacional.- El día de hoy se dio a conocer el shortlist de Press, categoría en la cual se registraron un total de 4470 piezas, de las cuales México obtuvo 23 nominaciones, por parte de agencias como Made México, Publicis México, BBDO México, Havas Media México,DDB México, Ogilvy México y Mindshare México.
Es importante destacar que esta categoría recibió durante el 2014 sólo 3 galardones, este año Press esta encabezada por Pablo del Campo, director creativo de Saatchi & Saatchi como Presidente del Jurado y como representante de México dentro del jurado se encuentra Jessica Apellaniz, directora de creativa de Publicis.
A continuación las piezas nominadas dentro del shortlist de Press:
| Campaña | Anunciante | Producto | Agencia | País | Agencia |
|---|---|---|---|---|---|
| AUSTRALIA & NEW ZEALAND | DORMIMUNDO | INDEPENDENT ADJUSTABLE BED | MADE Mexico City | MEXICO | MADE Mexico City |
| COLOMBIA & VENEZUELA | DORMIMUNDO | INDEPENDENT ADJUSTABLE BED | MADE Mexico City | MEXICO | MADE Mexico City |
| PUERTO RICO & CUBA | DORMIMUNDO | INDEPENDENT ADJUSTABLE BED | MADE Mexico City | MEXICO | MADE Mexico City |
| 1 BOYFRIEND | GARNIER | NUTRISSE | PUBLICIS MEXICO Mexico City | MEXICO | PUBLICIS MEXICO Mexico City |
| 2 JOB | GARNIER | NUTRISSE | PUBLICIS MEXICO Mexico City | MEXICO | PUBLICIS MEXICO Mexico City |
| 3 BIG GIRL | GARNIER | NUTRISSE | PUBLICIS MEXICO Mexico City | MEXICO | PUBLICIS MEXICO Mexico City |
| HOT DOG COMBO | BAYER | ALKA SELTZER | BBDO MEXICO | MEXICO | BBDO MEXICO |
| RISOTTO POMODORO | BAYER | ALKA SELTZER | BBDO MEXICO | MEXICO | BBDO MEXICO |
| DOG’S NUTRITIONAL PYRAMID | MARS PETCARE MÉXICO | PEDIGREE | BBDO MEXICO | MEXICO | BBDO MEXICO |
| GOLDEN | MARS | PEDIGREE | BBDO MEXICO | MEXICO | BBDO MEXICO |
| GREAT DANE | MARS | PEDIGREE | BBDO MEXICO | MEXICO | BBDO MEXICO |
| ENDURO | BMW | ENDURO HELMET | PUBLICIS MEXICO Mexico City | MEXICO | PUBLICIS MEXICO Mexico City |
| RACE | BMW | RACE HELMET | PUBLICIS MEXICO Mexico City | MEXICO | PUBLICIS MEXICO Mexico City |
| LEGEND | BMW | LEGEND HELMET | PUBLICIS MEXICO Mexico City | MEXICO | PUBLICIS MEXICO Mexico City |
| POKER | TERRA | TRAVEL AND TOURISM | DDB MEXICO Mexico City | MEXICO | DDB MEXICO Mexico City |
| MARLON AND LUIS | MEXICAN INSURANCE ASSOCIATION | HEALTH INSURANCES | OGILVY & MATHER Mexico City | MEXICO | OGILVY & MATHER Mexico City |
| ALFREDO AND MATEO | MEXICAN INSURANCE ASSOCIATION | HEALTH INSURANCES | OGILVY & MATHER Mexico City | MEXICO | OGILVY & MATHER Mexico City |
| ANA AND GLORIA | MEXICAN INSURANCE ASSOCIATION | HEALTH INSURANCES | OGILVY & MATHER Mexico City | MEXICO | OGILVY & MATHER Mexico City |
| KID | MINI | DON’T TEXT AND DRIVE | PUBLICIS MEXICO Mexico City | MEXICO | PUBLICIS MEXICO Mexico City |
| TEENNAGER | MINI | DON’T TEXT AND DRIVE | PUBLICIS MEXICO Mexico City | MEXICO | PUBLICIS MEXICO Mexico City |
| RUSH HOUR | NESTLÉ | NESCAFÉ | MARCEL Mexico City | MEXICO | MARCEL Mexico City |
| MORNING AT THE OFFICE | NESTLÉ | NESCAFÉ | MARCEL Mexico City | MEXICO | MARCEL Mexico City |
| COLLEGE SURVIVOR | NESTLÉ | NESCAFÉ | MARCEL Mexico City | MEXICO | MARCEL Mexico City |
