Airbnb revealed its list of the 25 trending destinations for 2025. From tropical oases to cultural hubs, the selection is based on a notable increase in searches by solo travelers, families, and adventure groups, as well as the most desired cities of 2024 that continue to captivate tourists.

What are the travel trends for 2025?

According to Airbnb, experiential tourism continues to boom. Data shows that many searches coincide with major events in 2025, such as the football draft in Green Bay, Wisconsin, and cultural festivities like the Krewe of Southdowns parade in Baton Rouge, Louisiana, and Holy Week in Seville, Spain. These events attract not only local travelers but also international tourists looking to immerse themselves in the authentic essence of each destination.

In addition, sustainable tourism and immersive experiences are a priority. Places like Bad Staffelstein, Germany, with its saltwater thermal baths, and Whitsundays, Australia, where visitors can swim with turtles and explore the Great Barrier Reef, offer a perfect combination of wellness and adventure.

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What are the 2025 destinations according to Airbnb?

The list includes destinations from all over the world, each with its unique appeal:

1. Puerto Escondido, Mexico: Known for its crystal-clear beaches and Oaxacan culinary experiences.
2. Green Bay, WI, United States: Ideal for football fans and its annual draft.
3. Tokyo, Japan: A cultural epicenter that attracts Generation Z.
4. Cartagena, Colombia: Rich in colonial history and vibrant nightlife.
5. Charleston, SC, United States: Famous for its iconic Rainbow Row and southern cuisine.
6. La Serena, Chile: A peaceful retreat with beaches and natural reserves.
7. Kyoto, Japan: The heart of traditional Japanese culture.
8. Palermo, Italy: Renowned for its baroque architecture and Italian cuisine.
9. Mumbai, India: Known for its entertainment industry and international events.
10. Mar del Plata, Argentina: Perfect for surfing, paragliding, and vibrant nightlife.
11. Hua Hin, Thailand: Serene beaches and unique natural experiences.
12. Manly, New South Wales, Australia: A balance of urban energy and coastal relaxation.
13. Vancouver, Canada: Cultural diversity and international sporting events.
14. Bad Staffelstein, Germany: A wellness destination with thermal baths and scenic routes.
15. Baton Rouge, LA, United States: Vibrant celebrations like Mardi Gras.
16. Combloux, France: Skiing in winter and hiking in summer.
17. Seville, Spain: Holy Week attracts travelers interested in traditions.
18. Cardiff, Wales, United Kingdom: Millennia-old history and unique architecture.
19. Les Deux Alpes, France: A skiing destination with options for all levels.
20. Whitsundays, Queensland, Australia: Aquatic adventures and paradisiacal landscapes.
21. Florianópolis, Brazil: Known as the “Oyster Capital” with its 42 beaches.
22. Chiang Mai, Thailand: A cultural destination and international filming hotspot.
23. Brasilia, Brazil: A mix of nature and urban charm, ideal after Carnival.
24. Jacksonville, FL, United States: Perfect for fishing, art, and family fun.
25. Houston, TX, United States: A vibrant scene of art, gastronomy, and sports.

Facts and statistics about Airbnb

Airbnb, with a presence in more than 220 countries and 100,000 cities, offers a personalized experience tailored to every type of traveler.

In 2023, the platform recorded over 448 million nights booked and surpassed $9.9 billion in revenue. Additionally, hosts have found a significant economic opportunity, earning an average of $14,000 annually in the United States.

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